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Bloglar hakkında: Theory

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Coca-Cola's Digital Awakening...

Köksal Abdurrahmanoglu wrote 8 hours ago: Coca-Cola had just woken up and started to smell the flowers by shifting its marketing strategy from … more →

Etiketler: Market News, Research, Coca-Cola, digital agency, digital awakening, Digital Marketing, digital spending, dijital ajans, dijital pazarlama

The Future of Advertising? And the Answer is…

Köksal Abdurrahmanoglu wrote 1 day ago: 22 November, 2009 | Written by edward boches There is no shortage of discussion these days about the … more →

Etiketler: Market News, digital agency, Digital Marketing, dijital ajans, dijital pazarlama, dijitale uyanmak, future of advertising, Future of Agencies, new generation agency

"Absolute Misery Between Clients & Agencies"2 comments

Köksal Abdurrahmanoglu wrote 1 week ago:   At the latest “Think Tank: the Future of Advertising” panel put together by Adobe and … more →

Etiketler: Market News, Research, digital agency, Digital Marketing, digital spending, dijital ajans, dijital pazarlama, dijitale uyanmak, future of advertising

Why Digital Agencies Are Indeed Ready to Lead

Köksal Abdurrahmanoglu wrote 1 week ago: They Understand the Technology, the Speed of Iteration and Analytics adage.com by Jacques-Herve Roub … more →

Etiketler: Market News, Research, digital agency, Digital Marketing, digital spending, dijital ajans, dijital pazarlama, dijitale uyanmak, future of advertising

Razorfish Digital Brand Experience Report 2009 (FEED09)1 comment

Köksal Abdurrahmanoglu wrote 1 week ago: How do consumers engage with brands in an increasingly digital world? That’s the fundamental questio … more →

Etiketler: Market News, Research, Brand experience, digital agency, Digital Marketing, digital spending, dijital ajans, dijital pazarlama, dijitale uyanmak

Experiences Are Becoming the New Advertising!1 comment

Köksal Abdurrahmanoglu wrote 1 week ago: Red Bull, Virgin America, Uniqlo & Guinness Lead the Way  adage.com by Garrick Schmitt on 11.10. … more →

Etiketler: Market News, Research, digital agency, Digital Marketing, digital spending, dijital ajans, dijital pazarlama, dijitale uyanmak, future of advertising

Many Traditional Ad Pros Now Looking for Jobs in Digital...

Köksal Abdurrahmanoglu wrote 1 week ago: —————————————— … more →

Etiketler: corporate news, Market News, Ad Pros, adinteractive, digital agency, Digital Marketing, digital spending, dijital ajans, dijital pazarlama

Digital marketing poised for explosion of growth (Today's Zaman)

Köksal Abdurrahmanoglu wrote 3 weeks ago: 01 November 2009, Sunday / Today’s Zaman / ZEYNEP KALKAVAN İSTANBUL The share of digital marke … more →

Etiketler: corporate news, Market News, Research, adinteractive, digital agency, digital growth, Digital Marketing, digital spending, dijital ajans

Do you believe world's biggest agency would be a Digital Agency in 10 years?

Köksal Abdurrahmanoglu wrote 3 weeks ago: A Quick Poll on LinkedIn about whether Digital Agencies will become biggest in the global market or … more →

Etiketler: Market News, Research, biggest agency, biggest agency in 10 years, digital agency, Digital Marketing, digital spending, dijital ajans, dijital pazarlama

How To Win In the Long Run: The '7Cs'...

Köksal Abdurrahmanoglu wrote 3 weeks ago: and how to clear the tainted image of advertising… Bernhard Glock, President, World Federation … more →

Etiketler: Market News, Research, adinteractive, Digital Marketing, digital spending, dijital ajans, dijital pazarlama, dijitale uyanmak, future of advertising

the fun theory

xguilty wrote 1 month ago: This site is dedicated to the thought that something as simple as fun is the easiest way to change p … more →

Etiketler: Ortaya Karışık, Vw, Fun

Advertising will change more in 5 years than previous 50

Köksal Abdurrahmanoglu wrote 1 month ago: The end of advertising as we know it… Imagine an advertising world where… spending on in … more →

Etiketler: Research, Market News, Digital Marketing, Internet, new generation agency, future of advertising, Future of Agencies, IBM global surveys, advertising

10 yıl sonra Türkiye'nin en büyük Reklam ajansı bir Dijital Ajans olur mu?

Köksal Abdurrahmanoglu wrote 1 month ago: Click to take the LinkedIn Poll: http://polls.linkedin.com/p/48435/kjvuw … more →

Etiketler: Research, Market News, adinteractive, dijital ajans, dijital pazarlama, Digital Marketing, Internet, new generation agency, turkey

Internet overtakes TV in ad sector2 comments

Köksal Abdurrahmanoglu wrote 1 month ago: Internet overtakes television to become biggest advertising sector in the UK. Record £1.75bn online … more →

Etiketler: Research, Market News, dijital pazarlama, Digital Marketing, Internet, new generation agency, traditional advertising agencies, Shift to Digital Media, Media Budget Shift

Digital Slice in Ad Spending Grows Worldwide!

Köksal Abdurrahmanoglu wrote 1 month ago: According to eMarketer, Digital Spending expected to be 17% of total US Ad Spending and 11% worldwid … more →

Etiketler: Research, Market News, adinteractive, dijital pazarlama, Digital Marketing, future of advertising, traditional advertising, Ad Spending, Worldwide

What is the Next Agency Model?

Köksal Abdurrahmanoglu wrote 2 months ago:   After covering all the prerequisite subjects for the future of advertising and agencies, it is tim … more →

Etiketler: corporate news, Research, Market News, adinteractive, dijital pazarlama, Digital Marketing, Internet, yeni nesil ajans, new generation agency

Ad Agency Evolution?

Köksal Abdurrahmanoglu wrote 2 months ago: … more →

Etiketler: Research, Market News, dijital pazarlama, Digital Marketing, yeni nesil ajans, new generation agency, Digital, ad agency evolution

11 Reasons Why to Invest in Turkish Digital Market?7 comments

Köksal Abdurrahmanoglu wrote 2 months ago: —————————————— … more →

Etiketler: Research, Market News, adinteractive, dijital pazarlama, Interaktif Türkler, Interactive Turks, Digital Marketing, Internet, new generation agency

Traditional Advertising... For Whom The Bell Tolls!1 comment

Köksal Abdurrahmanoglu wrote 2 months ago: Is traditional advertising, for whom the bell tolls, near death already? “WPP Profit Dropped 4 … more →

Etiketler: Research, Market News, Digital Marketing, Internet, new generation agency, traditional advertising, traditional advertising near death, WPP, Mr. Sorrell


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